John Lewis and Partners became Quiet Mark’s headline retail partner in 2012 to help their customers find the quietest high performance technology for their homes. Their 2016 customer research revealed that noise performance was a key consideration for 49% of consumers who are in market for a new appliance or homewares product, with this increasing to 62% when factoring in open plan living. Quite simply, creating stand out with our independent acoustic award verification, enables customers to make an informed choice about healthy sound levels for home technology directly at point of sale. Quiet Mark gives reassurance that the product performs well in it’s core function, paired with the recognition that the product will also offer enhanced acoustic user experience.
Customer experience is paramount - not only their store visit but also in the reality of using the product day to day in their homes. John Lewis and Partners have been at the forefront of driving the quiet revolution for consumer electronics and other noise reduction solutions for the home and garden, with many collaborative campaigns with Quiet Mark over many years - including major event partnerships including the Quiet Mark Treehouse flagship national campaign, UK film distribution of critically acclaimed ‘In Pursuit of Silence’ feature documentary, Quiet Mark John Lewis store windows, new Quiet Mark labels and displays in-store, online features and inspirational lifestyle content within their Editions Magazine. John Lewis and Partners have also been enormously instrumental in guiding customer’s needs to quieter technology.